I try to comment on politics on this blog. Personally, (odd as this may sound) I believe that both of our candidates are viable and acceptable leaders.
While both candidates have activated their social network advocates, and Obama has proven the success of the microtranscation at scale, McCain has brought a new layer of interactivity into the equation... a video game.
There is no way to say "I am not all that old" like bringing back a popular 25 year old video game - space invaders - and inserting brand messages after each level is completed. And it's on Facebook! That's got to make it hip, cool and oh so two point oh.
Check out the game below/after the jump.
Is this wise? Will this net him meaningful interactivity? Is this integration serious and meaningful to the channel? Is it novel enough to the audience to net him success?
Will political messaging in gaming be a trend we see grow over the coming years? Will the next presidential election see dynamic, or even static advertising or marketing in video games?